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White October Events (trading as LeadDev)
The Brew
163 City Road
London
EC1V 1NR
United Kingdom
Email the OrganizerJulie Wardle
163 City Road
London
EC1V 1NR
United Kingdom
Email the Data Protection ContactBy purchasing a ticket, I consent to my data being used to create an account on leaddev.com, granting access to live streams and on-demand videos for events that I have tickets for, free leadership content, online events, and digital swag. I will receive transactional emails, newsletters, and event updates, with the option to opt-out anytime. At the conference, my badge will have a unique barcode. By allowing a sponsor to scan my badge I give my consent to providing my personal data (name, email, job role, company details, location and details of leaddev.com content I may have accessed) to the sponsor.
LeadDev requires all attendees adhere to our Code of Conduct to ensure that our events are a place where everyone can feel welcome and safe to share ideas and engage in open discussion.
These terms and conditions apply to all LeadDev events. They should be read together with our Privacy Policy at leaddev.com/data-promise and our Code of Conduct at leaddev.com/code-conduct , which all attendees, speakers, sponsors and staff agree to follow.
Tickets are non-refundable. If you are no longer able to attend, you may transfer your ticket to a colleague or friend by emailing hello@leaddev.com. Please contact us as early as possible and at least two days before the event where possible.
We will email you essential event information, including joining instructions and schedule updates.
If you opt in during registration, we may also send essential operational updates by SMS and/or WhatsApp. These updates do not include marketing unless you separately consent.
If you opt in to WhatsApp updates, we may add you to a WhatsApp Business Broadcast List used only for essential event information. Other attendees will not be able to see your phone number or profile information, and you may opt out at any time.
Optional WhatsApp Channels may be provided for content updates. Joining a Channel is voluntary.
We photograph and film our events. By attending, you give us permission to use images or footage of you for our marketing and editorial purposes.
If you would prefer not to appear in published photos, please let our team know at registration and we will provide you with an alternative coloured lanyard.
We may reproduce public quotes or feedback you share about the event, with full credit.
We aim to make our events accessible to as many people as possible. Venues are wheelchair accessible and we provide live captioning for talks. If you have specific accessibility needs, please email hello@leaddev.com.
From time to time, advertised speakers may change. We may substitute speakers where necessary and will always aim to maintain the quality of the programme.
A DirectorPlus Pass may be added to certain tickets at no additional cost, subject to eligibility (Head of Engineering, Director, VP or CTO roles). We reserve the right to review all attendees and, if we determine that you do not meet the eligibility criteria for a DirectorPlus pass, the pass will be voided. Tickets themselves remain valid and non-refundable.
Your badge includes a unique barcode. If you choose to allow a sponsor to scan your badge, you consent to LeadDev sharing your professional and contact details (as described in our Privacy Policy) with that sponsor. Sponsors become independent controllers of that data and may contact you according to their own privacy notices.
Choosing not to have your badge scanned will not affect your participation in the event.
See the Event Privacy Policy for more information.
All attendees, speakers, sponsors and staff agree to comply with our Code of Conduct, which can be found at leaddev.com/code-conduct. We may remove individuals who violate the Code without refund.
If we postpone an event and you cannot attend the new date, we will provide a credit equal to 100% of the fee paid, usable for another LeadDev event within one year.
At White October Events, we are committed to maintaining the trust and confidence of our event attendees. This means that we will respect your privacy and treat any information that we obtain about you with as much care as possible and in a manner that is compliant with all applicable data protection legislation including the EU General Data Protection Regulation 2016/679 ("GDPR") and any national implementing laws in relation to the same (collectively, "Data Protection Legislation"). You are entitled to view, amend, or delete the personal information that we hold. If you have any questions about what data we collect, or how we use it, please get in touch and we'll be happy to help: hello@leaddev.com.
This Event Privacy Summary explains how we handle your personal data when you register for and attend a LeadDev event. It sits alongside our full privacy policy at leaddev.com/data-promise, which provides detailed information about your rights and how we use data across all of our services.
When you register for an event or engage with LeadDev content, we collect the information you provide to us and information generated through your use of our services. This may include:
We use your information to:
We may contact you by email for operational reasons. If you have explicitly opted in, we may also send essential operational updates by SMS or WhatsApp. We do not use WhatsApp or SMS for marketing unless you have separately given consent.
Your event badge will contain a unique barcode. Sponsors may ask to scan your badge so that they can contact you after the event.
You may also choose to participate in certain sponsored activities via the Event App, for example a sponsored workshop or hands-on lab. Sponsored activities will be clearly marked in the Event App with a notice that you consent to your data being shared with the sponsor by registering for the activity.
If you allow a sponsor to scan your badge, or you register for a sponsored activity via the Event App, you give us your explicit permission to share the following data with that sponsor (if provided):
Sponsors receive this information as independent data controllers and will use it in line with their own privacy notices. Choosing not to have your badge scanned will not affect your event experience. We do not share your information with sponsors unless you choose to have your badge scanned or provide explicit consent elsewhere (i.e. via the Event App).
The up-to-date list of sponsors for the event can be found in the footer of the event homepage.
We understand that some sponsors and third parties may try to contact you before our events by using publicly available information (like social media posts) to guess who is attending. We want to be clear: LeadDev never shares attendee information with these third parties and has no connection with them.
If you opt in during registration, we may contact you via WhatsApp with essential operational information (for example, urgent schedule changes or venue updates). When you opt in: we may add your number to a WhatsApp Business Broadcast List, which allows us to send operational updates without exposing your phone number to other attendees you may opt out at any time from within WhatsApp or by contacting hello@leaddev.com
WhatsApp (Meta) will process your phone number and message metadata under its own terms
We may also offer WhatsApp Channels for optional content updates. Joining a Channel is voluntary and must be done by you within WhatsApp.
We keep event attendee data for up to 10 years, unless a longer period is required by law or you ask us to delete it sooner. Marketing preferences may be kept for a shorter period in line with industry standards.
Depending on your location, you may have rights to access, correct, delete or restrict your information, object to processing (including profiling), or export your data. Details of how to exercise your rights are in our full privacy policy.
If you have any questions, contact us at hello@leaddev.com.
Ten Years
If you have not opted in to receive marketing emails from us, we will delete your data after ten years.